Scouting for talent with Kindle

In another effort to challenge traditional publishers, Amazon has announced a program to test and market e-books before they’re published.

Called Kindle Scout, the program allows authors to place their unpublished work before a focus group of readers. If they like your book, Amazon may offer an advance and royalties through a five-year contract.

It’s crowd-sourcing for the unpublished author. And the key word here is unpublished. Only e-books that have not seen publication in any form except blog posts are eligible for Kindle Scout.

Authors thinking about selling their e-books through competing channels such as iBooks and Barnes & Noble’s NOOK should read the fine print. Kindle Press acquires worldwide publication rights for e-book and audio formats in all languages. The e-book is automatically enrolled in Kindle Unlimited and the Kindle Owners’ Lending Library.

On the plus side, giving away a previously unpublished e-book enrolls the author in Amazon’s marketing program.

Amazon is looking for e-books in these categories: Romance, Mystery & Thriller, Science Fiction & Fantasy, and Literature & Fiction. Action & Adventure, Contemporary Fiction, and Historical Fiction will be accepted within the Literature & Fiction category. To apply for the program, the author must be 18 or older with a valid U.S. bank account and a U.S. Social Security number or tax identification number.

Should you jump in? Only with eyes open. You can review the Kindle Scout guidelines here.

Kindle Scout