Stonewalled . . . and a glimmer of hope

When I pitched a review of Peak Season to Bill Kline, he respectfully declined. Lehigh Valley Business, the journal in Bethlehem (Pennsylvania) he edits, doesn’t deal in fiction. But if I could find an except from the novel with a commercial theme, he’d run it.

And he did. (Always a stickler for readability, the subheads are his.) You can view the excerpt as a PDF and, in three weeks, the original online.

Bill and I go back. I worked with him when he served as copy chief of the Pocono Record in Stroudsburg, Pa. He created the paper’s first Sunday edition and made it a showcase. His content and design pushed the conservative newspaper into the modern world. During the early 2000, we both worked in the Valley. He served as a sports and Sunday editor at Allentown’s Morning Call  while I worked in public relations for an agency in Bethlehem.

LVB and I also go back. I wrote numerous articles for the publication when it was known as the Eastern Pennsylvania Business Journal. It’s now a diverse and colorful journal, online and off, led by an editor who isn’t afraid to stretch.

 

Peak Season excerpt LVB 8-17-15

Brave new (digital) world

Everything old is new again . . . thanks to a little help from my friends.

My new website launched today. In the words of Crosby, Stills and Nash, it was a long time coming.

Checking the Internet Archive, affectionately known as the Wayback Machine, my first website went live in 2002, back in the day of dialup service. It was designed by Tom Thornton, a true artist and a gentleman if ever there was one.

The next iteration, the version we just replaced, went online in 2009 with an update a few years ago by a blessing of a designer, Robyn Dombrowski of Creative Heads in Sarasota, Florida. For her fortitude, she gets the patience-in-the-face-of-ignorance award.

After six years, we discovered the custom features of the site didn’t play well with WordPress anymore. The site didn’t look like the home of an author, either, since we’d designed it to sell marketing communications services to corporate clients.

The new site emphasizes my shift in focus from nonfiction to fiction, specifically to a series of crime novels I’m developing around two characters, former detective CW McCoy and a defrocked journalist known as Brinker. The website incorporates new ways to share stories about them and the publishing industry through social media links and an e-newsletter called Behind the Book. And wonder of wonders, the new contraption is responsive, which means the site should adapt to any browser or device that taps into it.

It was a long time coming but we’ve finally caught up with the digital age. Here’s to good friends and guidance . . . and another decade on the Web.

Jeff Widmer