For print titles, the ‘e’ in e-books stands for envy

The move to e-books is looking like a stampede.

Online retailer Amazon.com said today that it’s selling more electronic books than printed versions. The company says it sells 105 e-books for every 100 physical copies it sells.

Next Tuesday rival Barnes & Noble will ratchet up the competition when it introduces a new generation Nook e-reader to compete with Amazon’s Kindle.

barnes-noble-nookB&N chief executive William Lynch told the Wall Street Journal that despite a late start his company has captured 25% of the digital books market. It has also grabbed a good chunk of the market for electronic magazine subscriptions. “We’ve also sold more than 1.5 million magazine subscription orders and single copy sales on the Nook newsstand.”

The irony of Tuesday’s announcement (or maybe the marketing strategy) is that it happens during the week of BookExpo America (BEA), which bills itself as the largest publishing event in North America. It has traditionally promoted paper copies. This year BEA will co-host a session on electronic publications with the IDPF Digital Book Conference 2011, at the Javits Center in New York City.

Video rules

The number-one search term for kids on the ‘Net is YouTube, according to Symantec Norton. Time to join the revolution. “Writing Corporate History” marks my entry, available at the YouTube channel WidWorks. It tells the story of an executive who wins friends and influences people by using an established marketing tool, books, in a new way. Here’s a preview.